- Offering ‘quality’ final results => providing final results that might match the user’s intent far more closely. On the draw back, Should the informational advantage of the rich snippet satisfies the user's search query, it would eradicate the necessity to click on by means of for even more engagement. https://www.presta-addons-modules.com/en/opencart-seo-automatic-google-rich-snippets-json-ld-integration-opengraph-twitter-tags-schemaorg.html